CORONA SUNSETS FESTIVAL
Event: Corona Sunsets 2015/2016
Invitees: B to C festival, 5,000 – 10,000 guests per location
Client: Backbone International on behalf of SFX
RAUW role: Tech producer from pre-production to execution on location
Objective: Corona Sunsets is a business-to-consumer event on the most stunning beaches in the world, with various Corona activities and branding. The Corona feeling has to be perceived down to the smallest detail.
Locations: Playa del Carmen (Mexico), Punta del Este (Uruguay), Cartagena (Colombia), Bristol, London (UK), Rimini (Italy), Ibiza (Spain)